Conventional healthcare focuses on treating diseases after-the-fact. While this approach makes sense with infectious diseases, it has consistently failed when it comes to deadly chronic conditions. Case in point: cancer.
Family member with lung cancer
Live in rural area
10+ years birth control
10+ years birth control
Waist circumference
1 serv / day processed meat
Since 1965, more than 10,000 studies have been published following millions of subjects and tracking hundreds of lifestyle and environmental factors that impact cancer risk. Yet most discussions of cancer risk are limited to a single risk factor: smoking.
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Cancer risk can be radically reduced by targeting the lifestyle factors that cause it. We’re on a mission to make that possible - for all.
The focus on reactive care over prevention has allowed cancer rates - and deaths - to continue climbing.
Cancer risk, like most chronic diseases, is driven by numerous factors, mostly lifestyle related, that compound over years and decades.
Up to 90% of the factors that drive personal cancer risk are lifestyle and environmental and many can be changed, thereby reducing your risk.
The first step to reducing your personal cancer risk is knowing the unique factors responsible for your risk.
Small, manageable changes in your daily routine can significantly lower your cancer risk.
